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The Soho Hotel, Firmdale Hotels

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Photo gallery for The Soho Hotel, Firmdale Hotels

Dining room
Room amenity
Arcade
Flat-screen TV
Lobby

Reviews

9.8 out of 10
Exceptional

Popular amenities

  • Spa
  • Free WiFi
  • Air conditioning
  • Gym
The current price is $982
$818 nightly
$982 total
Total with taxes and fees
Jul 17 - Jul 18

Explore the area

View in a map
4 Richmond Mews, Dean Street, London, England, W1D 3DH
  • Place, Theatreland
    ‪1 min walk‬
  • Place, Soho Theatre
    ‪1 min walk‬
  • Place, Soho Square
    ‪1 min walk‬
  • Airport, London (LHR-Heathrow)
    ‪73 min drive‬

Room options

View all photos for One Bedroom Terrace Suite

Premium bedding, minibar, in-room safe, individually decorated

One Bedroom Terrace Suite

  • 3120 sq ft
  • 2 bedrooms
  • Sleeps 3
  • 1 King Bed
  • Free WiFi

View all photos for Accessible Luxury Junior Suite

Accessible Luxury Junior Suite | Premium bedding, minibar, in-room safe, individually decorated

Accessible Luxury Junior Suite

  • 538 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed
  • Free WiFi

View all photos for Deluxe Terrace Room

Deluxe Terrace Room | Premium bedding, minibar, in-room safe, individually decorated

Deluxe Terrace Room

  • 517 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed
  • Free WiFi

View all photos for One Bedroom Richmond Suite

Flat-screen TV

One Bedroom Richmond Suite

  • 753 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed
  • Free WiFi

View all photos for Superior Room

Superior Room | Premium bedding, minibar, in-room safe, individually decorated

Superior Room

10.0 out of 10
Exceptional
(8 reviews)
  • 301 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

View all photos for The Soho Residence

The Soho Residence | Premium bedding, minibar, in-room safe, individually decorated

The Soho Residence

  • 753 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed and 1 Twin Bed
  • Free WiFi

View all photos for Luxury Room

Luxury Room | Premium bedding, minibar, in-room safe, individually decorated

Luxury Room

10.0 out of 10
Exceptional
(2 reviews)
  • 452 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed
  • Free WiFi

View all photos for Deluxe Room

Deluxe Room | Premium bedding, minibar, in-room safe, individually decorated

Deluxe Room

10.0 out of 10
Exceptional
(6 reviews)
  • 517 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed
  • Free WiFi

View all photos for Luxury Junior Suite

Premium bedding, minibar, in-room safe, individually decorated

Luxury Junior Suite

  • 538 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed
  • Free WiFi

View all photos for Deluxe Junior Suite

Premium bedding, minibar, in-room safe, individually decorated

Deluxe Junior Suite

10.0 out of 10
Exceptional
(1 review)
  • 581 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed
  • Free WiFi

View all photos for Penthouse Suite

Premium bedding, minibar, in-room safe, individually decorated

Penthouse Suite

  • 743 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed
  • Free WiFi

View all photos for One Bedroom Penthouse Suite

One Bedroom Penthouse Suite | Premium bedding, minibar, in-room safe, individually decorated

One Bedroom Penthouse Suite

  • 1044 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed
  • Free WiFi

View all photos for One Bedroom Soho Suite

Premium bedding, minibar, in-room safe, individually decorated

One Bedroom Soho Suite

  • 1453 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed
  • Free WiFi

View all photos for Three Bedroom Richmond Suite

Premium bedding, minibar, in-room safe, individually decorated

Three Bedroom Richmond Suite

  • 1399 sq ft
  • 1 bedroom
  • Sleeps 7
  • 3 King Beds
  • Free WiFi

View all photos for Superior Room, Terrace

Superior Room, Terrace | Premium bedding, minibar, in-room safe, individually decorated

Superior Room, Terrace

  • 280 sq ft
  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

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4.9 out of 5, Exceptional, 577 reviews
$738 nightly
The price is $885
Jul 17 - Jul 18
Total with taxes and fees
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About the neighborhood

London

A stay at The Soho Hotel, Firmdale Hotels places you in the heart of London, within a 10-minute walk of Leicester Square and Piccadilly Circus. .This family-friendly hotel is 0.6 mi (1 km) from The British Museum and 0.6 mi (1 km) from Trafalgar Square.

What's nearby

  • Theatreland - 1 min walk - 0.0 miles
  • Soho Theatre - 1 min walk - 0.1 miles
  • Soho Square - 1 min walk - 0.1 miles
  • Old Compton St - 2 min walk - 0.1 miles
  • Shaftesbury Avenue - 3 min walk - 0.2 miles

Getting around

  • Tottenham Court Road Station - 7 min walk
  • Tottenham Court Road Underground Station - 7 min walk
  • London City Airport (LCY) - 50 min drive

Restaurants

  • ‪L'ETO Caffè - ‬3 min walk
  • ‪The Nellie Dean - ‬1 min walk
  • ‪The Crown & Two Chairmen - ‬1 min walk
  • ‪The Ship, Soho - ‬2 min walk
  • ‪Soho House 76 Dean Street - ‬1 min walk

About this property

The Soho Hotel, Firmdale Hotels

The Soho Hotel, Firmdale Hotels offers 96 accommodations with minibars and safes. Each accommodation is individually decorated. Beds feature premium bedding. Flat-screen televisions come with cable channels. Bathrooms include shower/tub combinations with deep soaking bathtubs, bathrobes, slippers, and designer toiletries.

Guests can surf the web using the complimentary wired and wireless Internet access. Business-friendly amenities include desks and complimentary newspapers. Additionally, rooms include complimentary bottled water and hair dryers. In-room massages, hypo-allergenic bedding, and irons/ironing boards can be requested. A nightly turndown service is provided and housekeeping is offered daily.

Recreational amenities at the hotel include a 24-hour fitness center.

The recreational activities listed below are available either on site or nearby; fees may apply.

Temple Spa has massage/treatment rooms. Services include facials, body treatments, and manicures and pedicures. A variety of treatment therapies are provided, including aromatherapy.
Make yourself at home in one of the 96 individually decorated guestrooms, featuring minibars and flat-screen televisions. Complimentary wired and wireless internet access keeps you connected, and cable programming provides entertainment. Bathrooms with shower/tub combinations feature deep soaking bathtubs and designer toiletries. Conveniences include safes and desks, and housekeeping is provided daily.
Relax at the full-service spa, where you can enjoy massages, body treatments, and facials. Additional features at this hotel include complimentary wireless internet access, concierge services, and babysitting (surcharge).
Grab a bite to eat at Refuel, a restaurant which features a bar/lounge, or stay in and take advantage of the 24-hour room service. Full breakfasts are available daily from 7:00 AM to 11:00 AM for a fee.
Featured amenities include limo/town car service, complimentary newspapers in the lobby, and dry cleaning/laundry services. Planning an event in London? This hotel has 775 square feet (72 square meters) of space consisting of conference space and meeting rooms. A train station pick-up service is available for a surcharge.
Full breakfasts are available for a surcharge and are served each morning between 7:00 AM and 11:00 AM.
Refuel - This restaurant serves brunch, lunch, and dinner. Guests can enjoy drinks at the bar. A children's menu is available.
24-hour room service is available.

Property amenities

Internet

  • Available in all rooms: Free WiFi and wired internet
  • Available in some public areas: Free WiFi

Parking and transportation

  • Offsite parking available (GBP 70 per night)
  • Train station pick-up shuttle (surcharge)
  • Limo/town car service

Food and drink

  • Daily full breakfast available 7:00 AM to 11:00 AM for a fee: GBP 28 per person
  • A bar/lounge
  • A restaurant
  • Snack bar/deli

Restaurants on site

  • Refuel

Things to do

  • 24-hour gym
  • Full-service spa
  • Library

Family friendly

  • In-room babysitting (surcharge)
  • In-room crib
  • Laundry facilities
  • Snack bar/deli

Conveniences

  • 24-hour front desk
  • Free newspapers in lobby
  • Laundry facilities
  • Luggage storage
  • Safe at front desk

Guest services

  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Porter/bellhop
  • Tour and ticket assistance
  • Turndown service
  • Wedding services

Business services

  • 775 square feet of conference space
  • Meeting rooms

Full-service spa

  • Aromatherapy
  • Facials
  • In-room massages
  • Manicures/pedicures
  • Spa treatment rooms

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Assistive listening devices
  • Elevator
  • Wheelchair accessibility
  • Wheelchair accessible (may have limitations)

More

  • 1 building
  • 6 floors
  • Banquet hall
  • Built in 2004
  • Fireplace in lobby
  • Smoking not allowed

Room amenities

Bedroom

  • Free crib
  • Hypo-allergenic bedding
  • Premium bedding

Bathroom

  • Bathrobes
  • Bidet
  • Deep soaking bathtub
  • Designer toiletries
  • Hair dryer
  • Shower/bathtub combination
  • Slippers
  • Towels provided

Entertainment

  • Flat-screen TV with cable channels

Food and drink

  • 24-hour room service
  • Free bottled water
  • Minibar

More

  • Air conditioning (climate-controlled)
  • Connecting rooms available
  • Desk
  • Free daily newspapers
  • Individual decor
  • Iron/ironing board on request
  • Safe

Policies

Check-in

Check-in time starts at 3 PM
Contactless check-in available
Minimum check-in age: 18

Check-out

Check-out before noon
Contactless check-out available
Late check-out subject to availability

Special check-in instructions

This property offers transfers from the train station (surcharges may apply); guests must contact the property with arrival details before travel, using the contact information on the booking confirmation
Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

Pets not allowed

Children and extra beds

Children are welcome
Rollaway/extra beds are available for GBP 78.0 per night
Free cribs are available on request at the property

Property payment types

Important information

Optional extras

  • Fee for full breakfast: approximately GBP 28 per person
  • Nearby parking fee: GBP 70 per night (66 ft away)
  • Rollaway bed fee: GBP 78.0 per night
  • Service fee: 5 percent

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards, and cash
Safety features at this property include a carbon monoxide detector, a fire extinguisher, a smoke detector, a security system, a first aid kit, and window guards
This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children; if you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room

We should mention

Reservations are required for massage services; reservations can be made by contacting the property prior to arrival, using the contact information on the booking confirmation
Only registered guests are allowed in the guestrooms
The property has connecting/adjoining rooms, which are subject to availability and can be requested by contacting the property using the number on the booking confirmation

Property is also known as

Hotel Soho
Soho Hotel
The Soho Hotel London, England
Soho Hotel London
Soho Hotel Firmdale Hotels
Hotel Firmdale Hotels
Soho Firmdale Hotels
Firmdale Hotels
The Soho Hotel
The Soho Hotel, Firmdale Hotels Hotel
The Soho Hotel, Firmdale Hotels London
The Soho Hotel, Firmdale Hotels Hotel London

The Soho Hotel, Firmdale Hotels Reviews

Reviews

9.8

Exceptional

Rating 10 - Excellent. 746 out of 819 reviews
Rating 8 - Good. 59 out of 819 reviews
Rating 6 - Okay. 10 out of 819 reviews
Rating 4 - Poor. 3 out of 819 reviews
Rating 2 - Terrible. 1 out of 819 reviews

10/10

Cleanliness

10/10

Staff & service

9.8/10

Amenities

10/10

Property conditions & facilities

Reviews

Verified

10/10 Excellent

Howard

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Amazing hotel
Stayed 1 night in Nov 2025
Verified

10/10 Excellent

Thomas

Liked: Cleanliness, staff & service, amenities
This hotel is pure class. Everything is just perfect.
Stayed 3 nights in Feb 2026
Verified

10/10 Excellent

Ariel

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful rooms, great service, great location. Comfortable, welcoming.
Stayed 2 nights in Dec 2025
Verified

10/10 Excellent

Johannis

Liked: Cleanliness, staff & service, amenities
We really enjoyed our stay in the SoHo hotel, the personal, the atmosphere and the room was just perfect. We definitely will come back.
Stayed 4 nights in Feb 2026
Verified

10/10 Excellent

Emily

Liked: Cleanliness, amenities, property conditions & facilities
Everything here was so fantastic! The staff are all so friendly and helpful, the rooms are spotless, the food is yummy, and the decor is unique! Great location too (right by the Elizabeth line) so makes getting there from the airport a cinch. It’s also right by the theaters, great shopping and restaurants! Definitely check it out!
Stayed 4 nights in Feb 2026
Verified

10/10 Excellent

Katrina

Liked: Cleanliness, staff & service, amenities
Room excellent and very helpful staff
Stayed 3 nights in Oct 2025
Verified

10/10 Excellent

Danielle

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The best hotel!
Stayed 3 nights in May 2025
Verified

10/10 Excellent

risa

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Perfect hotel. The most comfortable rooms and beds, and the nicest staff!
Stayed 7 nights in Jul 2025
Verified

10/10 Excellent

Catherine

Liked: Cleanliness, staff & service, amenities
Excellent staff!!
Stayed 1 night in Nov 2025
Verified

10/10 Excellent

Oğuzhan

Liked: Cleanliness, staff & service, property conditions & facilities
Great hotel
Stayed 3 nights in Aug 2024
Verified

10/10 Excellent

Rebecca

Liked: Cleanliness, staff & service, property conditions & facilities
The service was impeccable and I loved that guests had access to a fully stocked Honesty bar.
Stayed 1 night in Oct 2025
Verified

10/10 Excellent

Mark

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
What a beautiful hotel- we loved the decor and design, the staff were exceptional. The place gets a brilliant balance between busy and alive atmosphere with calm and quiet. It’s our new favourite hotel and we can’t wait to return!
Stayed 1 night in Oct 2025
Verified

10/10 Excellent

Sharon

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Amazing experience from start to end. The hotel and staff are amazing and attentive. The property is gorgeous, the rooms are spacious and Soho itself is such a vibrant, fun and buzzing neighborhood to be in. We plan to stay at the Soho Hotel again and again!
Stayed 4 nights in Nov 2025
Verified

10/10 Excellent

Heather

Liked: Cleanliness, staff & service, amenities
Always amazing team
Stayed 2 nights in Nov 2025
Verified

10/10 Excellent

Vanessa

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
A magical mini break - like a home away from home.
Stayed 1 night in Jul 2025
Verified

10/10 Excellent

Stephanie

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Lovely property with great staff and fun atmosphere.
Stayed 2 nights in Oct 2024
Verified

10/10 Excellent

Pamela

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Incredible service across the board. Friendly welcomes, helpful staff. I loved watching guests and staff greet each other as old friends every morning at breakfasts - it's clear there are a LOT of regulars. Our room was so comfortable, layout was ideal for traveling with kids. Loved the views. Loved the service. Definitely a favorite hotel experience.
Stayed 1 night in Jan 2026
Verified

10/10 Excellent

Johnanthony

Liked: Cleanliness, amenities, property conditions & facilities
Amazing room. Staff were excellent and attentive! Alexander was especially helpful.
Stayed 6 nights in Oct 2025
Verified

10/10 Excellent

Jean-marc

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Excellent hôtel Definitely recommend
Stayed 2 nights in Apr 2023
Verified

10/10 Excellent

Christina

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We loved our stay here. Everyone was extremely welcoming. The decor, art, furnishings were an experience. Lots of dining options steps from the hotel (back restaurant door). We will definitely stay here again on our next London trip!
Stayed 3 nights in Oct 2025
Verified

10/10 Excellent

Halldor

Liked: Cleanliness, staff & service, amenities
Clean, nice interiors, great shower and a bathtub. Every staff member very courteous. Great location with walking distance to ahopping and monuments. Short distance to the tube that goes straight to Heathrow. Breakfast was fresh and delicious. Quiet street at night. Good bed.
Stayed 2 nights in Jan 2026
Verified

10/10 Excellent

Alice

Liked: Cleanliness, staff & service, amenities
Exceptional, 5 star service, incredible staff, luxury is all in the details and The SoHo Hotel delivers every little detail you never knew you needed for the ultimate stay. Decor is inspiring, cozy yet modern and inviting. Front of house is immaculate.
Stayed 1 night in Dec 2025
Verified

8/10 Good

William J.

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Nice and spacious room.
Stayed 6 nights in Sep 2025
Verified

10/10 Excellent

Samira

Liked: Cleanliness, staff & service, property conditions & facilities
Good location, excellent service, comfy, clean and spacious rooms, Great overall
Stayed 1 night in May 2023
Verified

10/10 Excellent

Nelson

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
This place is great!
Stayed 3 nights in Apr 2023

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