Located in Bournemouth (Bournemouth City Centre), Bournemouth East Cliff Hotel, Sure Hotel Collection by BW is within a 15-minute walk of Bournemouth Beach and Bournemouth International Centre. .This beach hotel is 7.4 mi (12 km) from New Forest National Park and 6.5 mi (10.5 km) from Poole Harbour.
What's nearby
Bournemouth Beach - 3 min walk - 0.2 miles
Bournemouth Pavillion Theatre - 12 min walk - 0.7 miles
Bournemouth Lower Gardens - 12 min walk - 0.7 miles
Bournemouth International Centre - 15 min walk - 0.8 miles
Bournemouth Pier - 15 min walk - 0.8 miles
Getting around
Bournemouth Station - 18 min walk
Bournemouth (BOH-Bournemouth Intl.) - 13 min drive
Restaurants
Domino's Pizza - 10 min walk
Caffe Dino - 8 min walk
The Anvil - 8 min walk
El Murrino Beachside - 11 min walk
The Green House - 6 min walk
About this property
Bournemouth East Cliff Hotel, Sure Hotel Collection by BW
Beachfront hotel for sun and fun
Bournemouth East Cliff Hotel, Sure Hotel Collection by BW offers 67 accommodations, which are accessible via exterior corridors and feature coffee/tea makers and hair dryers. Beds feature premium bedding. LCD televisions come with satellite channels.
Bathrooms include shower/tub combinations and complimentary toiletries. This Bournemouth hotel provides complimentary wireless Internet access. Housekeeping is offered daily and irons/ironing boards can be requested.
The recreational activities listed below are available either on site or nearby; fees may apply.
Stay in one of 67 guestrooms featuring LCD televisions. Complimentary wireless internet access keeps you connected, and satellite programming is available for your entertainment. Private bathrooms with showers feature complimentary toiletries and hair dryers. Conveniences include desks and coffee/tea makers, and housekeeping is provided daily.
Take in the views from a terrace and a garden and make use of amenities such as complimentary wireless internet access. Additional features at this hotel include concierge services, wedding services, and a ballroom.
Enjoy a meal at the restaurant, or stay in and take advantage of the hotel's room service. Quench your thirst with your favorite drink at the bar/lounge. English breakfasts are served on weekdays from 7:30 AM to 10:00 AM and on weekends from 8:00 AM to 10:30 AM for a fee.
Featured amenities include dry cleaning/laundry services, a 24-hour front desk, and luggage storage. Planning an event in Bournemouth? This hotel has 295 square feet (27 square meters) of space consisting of conference space and 5 meeting rooms. Self parking (subject to charges) is available onsite.
English breakfasts are available for a surcharge on weekdays between 7:30 AM and 10:00 AM and on weekends between 8:00 AM and 10:30 AM.
Bournemouth East Cliff Hotel, Sure Hotel Collection by BW has a restaurant on site.
Room service is available.
Property amenities
Internet
Available in all rooms: Free WiFi
Available in some public areas: Free WiFi
Parking and transportation
Self parking on site (GBP 20 per day)
Food and drink
English breakfast available for a fee 7:30 AM to 10:00 AM on weekdays and 8:00 AM to 10:30 AM on weekends; GBP 14.95 per person
A bar/lounge
A restaurant
Snack bar/deli
Things to do
Indoor pool (guest access)
Outdoor pool (guest access)
Family friendly
Access to nearby indoor pool
Access to nearby outdoor pool
Free rollaway/extra bed
Laundry facilities
Snack bar/deli
Travel crib
Conveniences
24-hour front desk
Laundry facilities
Luggage storage
Safe at front desk
Guest services
Concierge services
Dry cleaning/laundry service
Housekeeping (daily)
Porter/bellhop
Wedding services
Business services
295 square feet of conference space
5 meeting rooms
Outdoors
Garden
On the beach
Terrace
Accessibility
If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
7 steps to reach entrance
Assistive listening devices
Lever door handles
Upper floors accessible by stairs only
Vibrating pillow alarm
Well-lit path to entrance
More
1 building
4 floors
Ballroom
Banquet hall
Built in 1930
Smoking not allowed
Room amenities
Bedroom
Free rollaway/extra bed
Premium bedding
Bathroom
Free toiletries
Hair dryer
Private bathroom
Shower
Shower/bathtub combination
Towels provided
Entertainment
LCD TV with satellite channels
Food and drink
Coffee/tea maker
Electric kettle
Room service
More
Access via exterior corridors
Desk
Heating
Iron/ironing board on request
Policies
Check-in
Check-in start time: 4:00 PM; Check-in end time: anytime
Early check-in subject to availability
Early check-in fee: GBP 15.00
Contactless check-in available
Minimum check-in age: 18
Check-out
Check-out before 11:00 AM
Contactless check-out available
Late check-out subject to availability
Late check-out fee: GBP 15.00
Special check-in instructions
Front desk staff will greet guests on arrival at the property
For any questions, please contact the property using the information on the booking confirmation
Information provided by the property may be translated using automated translation tools
Access methods
Staffed front desk
Pets
Pets allowed for an extra charge of GBP 25.00 per pet, per night
Service animals are welcome, and are exempt from fees
Welcoming dogs and cats only
1 total (up to 18 lbs per pet)
Food and water bowls are available
Children and extra beds
Children are welcome
Children up to the age of 5 years can stay for free if using existing beds when occupying the parent or guardian's room
Free rollaway/extra beds
Cribs (infant beds) are not available
Property payment types
Important information
Optional extras
Fee for English breakfast: approximately GBP 14.95 per person
Self parking fee: GBP 20 per day
Pet fee: GBP 25.00 per pet, per night
Service animals are exempt from fees
Early check-in fee: GBP 15.00 (subject to availability)
Late check-out fee: GBP 15.00 (subject to availability)
The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.
You need to know
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards; cash is not accepted
This property reserves the right to pre-authorize the guest's credit card prior to arrival.
This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children; if you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room
This property affirms that it follows the cleaning and disinfection practices of We Care Clean (Best Western)
We should mention
This property does not have elevators
Property is also known as
Bournemouth East Cliff
Bournemouth East Cliff Court
Menzies Hotels Bournemouth East Cliff Court
Menzies Hotels Cliff Court
Menzies Hotels Cliff Court Hotel
Menzies Hotels Cliff Court Hotel Bournemouth East
Hallmark Hotel Bournemouth East Cliff
Hallmark Bournemouth East Cliff
Menzies East Cliff Court Bournemouth Hotel Bournemouth
Hallmark Hotel Bournemouth East Cliff
S. Bournemouth East Cliff Opco Limited
Bournemouth East Cliff Sure Hotel Collection by Best Western
Bournemouth East Cliff Hotel, Sure Hotel Collection by BW Hotel
Bournemouth East Cliff Hotel, Sure Hotel Collection by BW Reviews
Reviews
7.4
Good
All reviews shown are from real guest experiences. Only travelers who have booked a stay with us can submit a review. We verify reviews according to our guidelines and publish all reviews, positive or negative.
Rating 10 - Excellent. 259 out of 1001 reviews
10 - Excellent
259
Rating 8 - Good. 380 out of 1001 reviews
8 - Good
380
Rating 6 - Okay. 177 out of 1001 reviews
6 - Okay
177
Rating 4 - Poor. 103 out of 1001 reviews
4 - Poor
103
Rating 2 - Terrible. 82 out of 1001 reviews
2 - Terrible
82
8.0/10
Cleanliness
8.0/10
Staff & service
7.0/10
Amenities
6.8/10
Property conditions & facilities
7.0/10
Eco-friendliness
Reviews
10/10 Excellent
Zillul
Traveled with partner
Sep 13, 2025
Liked: Staff & service
We checked in quite late in the evening. Jamol at the reception was really helpful, we would definately consider staying again. Bournemouth is a beautiful place to visit.
Everything was perfect, there were two receptionists who even speak Spanish, who were polite and competent. I hope the indoor pool comes back soon!
DIEGO
Stayed 2 nights in Aug 2025
6/10 Okay
monica
Traveled with partner
Sep 7, 2025
Liked: Amenities
Disliked: Property conditions & facilities
The parking is so expensive,.i never been in hotel and pay for the parking. The window's room so old and wind come inside even if they are closed. The indoor pool is not working and when you book it's not mentioned. My expectations was high but the reality is different.
Lovely hotel, lovely staff, great breakfast and very clean
Had a blocked sink that was sorted out as I was leaving and the indoor pool was closed which was disappointing as we only booked it for the indoor pool as weather showed rain.
Maria
Stayed 2 nights in Aug 2025
8/10 Good
valerie
Aug 28, 2025
Liked: Cleanliness, staff & service, room comfort
mixed
very clean. over the road from the beach and so could see the sea - so peaceful. however, the pool was shut and i chose this hotel partly because it advertised a pool so this was very disappointing.
This was one of the best holidays I ever had, and the hotel experience made it so much better. They first upgraded us to a sea-view room from a standard room. Then whenever we needed something, it was available. The facilities at the next door in Charlton is amazing as well. I generally don’t provide a review after a stay, but they actually went above and beyond to make us happy, which is very rare here in the UK. Adding to the amazing service is the cost, which I felt is very reasonable as well
L’endroit est vraiment beau mais l’extérieur a besoin de rénovation… la chambre etait bien et nous avons du aller souper à extérieur il y avait un groupe.. mais il y avait plusieurs options
Reception was really friendly and gave us all theinformationwe needed, check in was quick,lovely room ,quite ,bed was so comfortable, hotel was central to boscombe and bournmouth, will definitely recommend!
Michele
Stayed 2 nights in Aug 2025
4/10 Poor
Kayleigh
Traveled with family and small children
Aug 26, 2025
Liked: Amenities
Disliked: Cleanliness
Not great, but ok for price at peak time. Mixed feelings.
We had a Large family room, but it was not very clean and we had issues with hot water. Parking £35 which seemed excessive.
Nice you can use the pool next door and great location.
We left an item in the room which we were told wasn’t there (even though the room had been “cleaned” and we knew exactly where it was). We then had call the next day saying they had found it and we could pay for them to post it back to us, which was a little annoying.