Rate based on Check-in: Aug 29, 2014 Check-out: Aug 30, 2014

Serrano Hotel

3 stars
405 Taylor Street, San Francisco, CA 94102
Hotel Overview
Reviewer score
4.3
out of 5
90 reviews
Beautiful Hotel, Great Location

This hotel is great. The location is good. The staff is what I would go back for. All very helpful... See full review

  • Nydia1625
  • May 6, 2014
Great Downtown Hotel

Very clean, great location, very comfortable. Loved the old character of the hotel. See full review

  • Bluedevilmom
  • May 6, 2014

Boutique luxury with flexible meeting spaces within minutes of Union Square

Occupying a beautifully restored 17-story Spanish revival building in the heart of San Francisco, the Serrano Hotel is both fun and sophisticated. The decor displays a healthy dose of whimsy, as the lobby and rooms incorporate vibrant colors and exotic Spanish and Morrocan accents. The on-site restaurant, Jasper's Corner Tap & Kitchen, serves upscale tavern-inspired fare in a hip and modern space. Serrano also offers 3,000 square feet of flexible and stylish meeting space.

Highlights

  • - Union Square and Theater District offer unparalleled shopping and culture
  • - Upscale tavern-inspired fare at Jasper's Corner Tap & Kitchen, the on-site eatery


Rooms

Oversized beds, high ceilings and colorful accents characterize just about all of the Serrano's 236 rooms, 19 of which are suites. Accommodations come standard with cordless phones, iPod docking stations, fully stocked mini bar and laptop-sized safes. The special "Wicked Suite" features photos of characters from the show "Wicked" and was designed in purple and green. Overnight shoeshines are complimentary. Wi-Fi and high-speed Internet access is available in all rooms (fees apply). Pets welcome (fees apply).

Features

The Serrano owns a library of board games for guests to use in the lobby. Upon request, games are delivered to rooms.


The 24-hour on-site fitness center is complimentary. The hotel also offers complimentary lobby coffee and newspaper service and provides complimentary limousine service to the Financial District on weekday mornings (when available).

Valet and self parking are available (fees apply).

Dining

    Don't miss Jasper's Corner Tap & Kitchen, the adjacent (but hotel-operated) restaurant which offers a great menu of upscale tavern-inspired fare and an extensive beer selection.

    Transportation

    • - San Francisco International Airport (45 minutes)
    • - Oakland International Airport (40 minutes)
    • - Cable car stops (5 minutes walking)
  • - BART (6 minutes walking)
  • - MUNI bus (5 minutes walking)


  • Attractions

    • - Union Square
    • - Theater District
    • - Moscone Convention Center
    • - AT&T Park


    Business

    • - 24-hour business center
    • - 3,000 square feet of meeting space in seven flexible rooms


Serrano Hotel Rooms

Guest Room with Queen Bed
Guest Room - Queen 230sqf-21sqm. Comfortable. Large window. High ceiling.
Deluxe Room with Queen Bed
Deluxe Room - Queen 260sqf-24sqm. City View. Large window. High ceiling.
Deluxe Room with Two Double Beds
Deluxe Room - 2 Doubles 260sqf-24sqm. City View. Large window. High ceiling.
Deluxe Room with King Bed
Deluxe Room - King 260sqf-24sqm. City View. Large window. High ceiling.
Executive Suite King Accessible
Large sun-filled suite with 490sqft - 45sqm of living area with cityviews. ADA compliant.
Executive One Bedroom Suite w/ K
1 bdrm suite with separate sitting rm includes queen sofa bed- coffee table and side chairs.
Luxury One Bedroom Suite with Ki
Most spacious sun-filled suite with 510sqft - 47sqm of living area overlooking the city.

Amenities

  • High-speed internet
  • No smoking rooms/facilities
General
Air conditioned
No smoking rooms/facilities
Pet friendly
24 hour security
FEMA approved
Activities
Fitness center or spa
Fitness Center
Sauna
Children's activities
Golf
Jogging track
Tennis
Play ground
Racquetball courts
Boating
Scuba diving
Fishing
Dining
Bar/Lounge
Continental breakfast
Restaurant
Room service
Services
24 hour front desk
Business center
Maid service
Laundry service
Concierge desk
ATM/Cash machine
Security
Wake-up service
In-Room Safe
Meeting/Banquet facilities
Barber shop
Porters
Conference facilities
Doctor on call
Copy service
Currency exchange
Audio visual equipment
Conference suite
Computer rental
Internet
High-speed internet
Parking
Parking
Indoor parking
Valet parking
Accessibility
Handicapped rooms/facilities
Accessible facilities
Accessible rooms
Accessible parking
Grab bars in bathroom
Room
Television with cable
Radio
Cordless phone
Safe
Phone with speaker
Telephone
AM/FM alarm clock
Desk with lamp
Mini bar
Hairdryer in room
Outlet adapters
Fire alarm with light
Over sized rooms
Sofa bed
Sitting area
Temperature control
Electronic door locks
Iron
Ironing board
International direct dial
Smoke detectors
Sprinklers in rooms

Recommendations for you

Customers who viewed Serrano Hotel also booked these hotels.

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Reviewer score 4.1 out of 5

Hotel Map

37.7863 -122.4118
Nearby airports
San Francisco International Airport, (SFO), 14.00, MI, N; Oakland International Airport, (OAK), 20.00, MI, NW; San Jose International Airport, (SJC), 47.00, MI, N;
Area description
City Center

Nearby points of interest

  • Kertesz Gallery: 0.2 mi
  • Union Square: 0.3 mi
  • Grace Cathedral: 0.4 mi
  • Toomey Tourell Gallery: 0.4 mi
  • St Patrick's Church: 0.5 mi
  • Civic Centre: 0.5 mi
  • Old St Mary's Cathedral: 0.5 mi
  • Nob Hill: 0.5 mi
  • Cable Car Museum: 0.6 mi
  • Don Soker Gallery: 0.6 mi
  • Cartoon Art Museum: 0.6 mi
  • Moscone Center: 0.6 mi
  • San Francisco Museum of Modern Art: 0.6 mi
  • SoMa: 0.6 mi
  • San Francisco City Hall: 0.6 mi
  • Kertesz Gallery: 0.2 mi
  • Union Square: 0.3 mi
  • Grace Cathedral: 0.4 mi
  • Toomey Tourell Gallery: 0.4 mi
  • St Patrick's Church: 0.5 mi
  • Civic Centre: 0.5 mi
  • Old St Mary's Cathedral: 0.5 mi
  • Nob Hill: 0.5 mi
  • Cable Car Museum: 0.6 mi
  • Don Soker Gallery: 0.6 mi
  • Cartoon Art Museum: 0.6 mi
  • Moscone Center: 0.6 mi
  • San Francisco Museum of Modern Art: 0.6 mi
  • SoMa: 0.6 mi
  • San Francisco City Hall: 0.6 mi
  • 871 Fine Arts: 0.7 mi
  • Cathedral of Saint Mary of the Assumption: 0.7 mi
  • San Francisco Symphony: 0.8 mi
  • Chinatown: 0.8 mi
  • Transamerica Pyramid: 0.8 mi
  • Pioneer's Monument: 0.9 mi
  • Octagon House: 0.9 mi
  • Haas Lilienthal House: 0.9 mi
  • Konko Church of San Francisco: 0.9 mi
  • Lafayette Park: 0.9 mi
  • Japantown: 1 mi
  • Japan Center: 1 mi
  • Coit Tower: 1.2 mi
  • Ferry Building: 1.2 mi
  • ATT Park: 1.2 mi
  • Lombard Street: 1.3 mi
  • Ghirardelli Square: 1.4 mi
  • Port of San Francisco: 1.5 mi
  • Wax Museum Entertainment Complex: 1.5 mi
  • Aquarium of the Bay: 1.5 mi
  • Underwater World: 1.5 mi
  • Ripley's Believe It or Not! Museum: 1.5 mi
  • San Francisco Experience: 1.5 mi
  • Pier 39: 1.5 mi
  • Hyde Street Pier: 1.6 mi
  • Wyland Gallery: 1.6 mi
  • Musee Mecanique: 1.6 mi
  • Mission Dolores: 1.7 mi
  • Mission Delores: 1.7 mi
  • Mission Cliffs Rock Climbing Center: 1.8 mi

Dining

Jaspers Corner Tap and Kitchen
Jasper*s Corner Tap and Kitchen is open every day for breakfast- lunch- dinner- snacks and drinks featuring 18 beers on tap- a wide variety of fun cocktails- personable service and casual food. Recipient of TripAdvisor Certificate of Excellence 2013.

Hotel Policies

Check-in:
03:00 PM
Check-out:
12:00 PM

Terms and conditions

Rates quoted in currencies other than the hotel's base currency are subject to the rate of the international exchange. Rate may change throughout stay. Rate may reflect average nightly rate. Extra charges may apply. Incidental charges, such as room service, are not included in the rate.

The amenities and/or facilities may not be located at the hotel, but within a reasonable distance, and additional charges may apply for use. All information has been provided by this hotel and not by CheapTickets

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Guest Reviews (90)

Ratings and reviews for Serrano Hotel

Overall score

4.3 / 5
5.01.0
90 out of 90
Amenities:
3.9
Room cleanliness:
4.5
Hotel staff:
4.6
Room comfort:
4.3
Location:
4.2
Value:
4.3

96% would recommend to a friend.

Sort by:
Review of Serrano Hotel

Reviewer score

4
5.01.0
Megadan
Business
Boulder, CO
Jul 27, 2014

Should Be A 4-Star Hotel

After staying at other hotels in the area, the Serrano is a little-known bargain for business travellers. The room is medium sized, the doors are solid, the A/C works well and the windows open slightly for fresh air but close solidly enough that you don't hear the ever-present street noise. The WiFi Internet was amazingly fast. Coffee down in the lobby is good and the fitness room is better than most. The adjacent restaurant/bar, Jaspers, was always too loud for my tastes (and full of annoying dotcom jackballs). I will stay at the Serrano again on my next trip.

Hotel features (5 = best, 1 = worst):
Amenities:
4
Room cleanliness:
5
Hotel staff:
5
Room comfort:
5
Location:
4
Value:
5
Trip purpose:

Business

Dining tip: Short walk from hotel

Visit the Olympia Cafe one block north for a no-nonsense breakfast: eggs/bacon/coffee is $12.

Review of Serrano Hotel

Reviewer score

4
5.01.0
777yunqi
Fort Lauderdale, Florida
Jun 14, 2014

Convenient area!

The hotel is in the center of the city, and only 10 minutes away from union square by walking. I like the style of the hotel. Staffs are nice. The only thing I do not like is the safety of that area. I felt unsafe when walking on the streets near the hotel especially in the late afternoon.

Hotel features (5 = best, 1 = worst):
Amenities:
4
Room cleanliness:
3
Hotel staff:
4
Room comfort:
3
Location:
4
Value:
4
Review of Serrano Hotel

Reviewer score

4
5.01.0
Katie Pretty Lady
North Augusta, South Carolina
Jun 8, 2014

We had a great time and didn't break the bank

It was nice. The staff was really helpful and friendly. I was concerned about the location at first because of its close proximity to "the tenderloin". We just always made sure to take a left out of the front door and we were exactly where we wanted to be. We we able to walk to great shopping and dining. We would definitely stay there again.

Hotel features (5 = best, 1 = worst):
Amenities:
2
Room cleanliness:
4
Hotel staff:
5
Room comfort:
4
Location:
2
Value:
4
Sightseeing tip: Short drive from hotel

Go to the Ocean Beach Chalet for a great view of the beach while drinking their original brew and quality cuisine. WALK across the Golden Gate Bridge and take the short trail from the upper parking lot for a great view of the bridge. Boudin's Bakery by the Wharf.

Review of Serrano Hotel

Reviewer score

4
5.01.0
EllieCalifornia
Newport Beach, California
May 27, 2014

Will definitely go back to the Serrano!

PROS: friendly staff; clean/stylish small hotel; loved the adjacent restaurant, Jasper's (had a great breakfast, fabulous lunch and the bartenders know their stuff#; upgraded to a two-room suite for only $25 more per night which made this centrally-located hotel an amazing value; free use of hotel's awesome Public-brand bikes #which we took on a very healthy ride to Sausalito, then ferried back#. CONS: Nothing serious, but if you're really looking for some ... one of our two TVs couldn't play movies on-demand so there were two nights that we wanted to watch in bed but couldn't #staff switched them the next day & comped a breakfast#; the bathrobes could've been softer; and, the gym is a very, very small room #my husband left to finish his work out at a nearby 24 hour fitness).

Hotel features (5 = best, 1 = worst):
Amenities:
4
Room cleanliness:
5
Hotel staff:
5
Room comfort:
4
Location:
4
Value:
4
Review of Serrano Hotel

Reviewer score

4
5.01.0
Two Day Traveler
New Jersey
May 19, 2014

Great location, friendly staff

I stayed at this hotel for a night with my mom, and we enjoyed the location. It's right by union square which has great shopping and restaurants. The staff was also very helpful with getting us tour tickets and a shuttle to the airport. The down side is what is expected with any hotel in a larger city (and in an older building) - the rooms are very small. Though, this didn't matter to us much since we spent most of our time outside.

Hotel features (5 = best, 1 = worst):
Amenities:
3
Room cleanliness:
5
Hotel staff:
5
Room comfort:
4
Location:
5
Value:
3
Review of Serrano Hotel

Reviewer score

4
5.01.0
BBSF
Salt Lake City, UT
May 8, 2014

Great Boutique Hotel

Great staff. Super comfortable bed. Some hotel beds aren't very comfortable, but this bed was awesome.

Hotel features (5 = best, 1 = worst):
Amenities:
4
Room cleanliness:
4
Hotel staff:
5
Room comfort:
5
Location:
3
Value:
4
Review of Serrano Hotel

Reviewer score

5
5.01.0
Nydia1625
Torrance, CA
May 6, 2014

Beautiful Hotel, Great Location

This hotel is great. The location is good. The staff is what I would go back for. All very helpful and nice. Avoid the restaurant. I sat at the bar for 20 minutes before any one acknowledged me and the one person that did was the bar back. I sat there and listen to the manager and the main bar tender talk about all the summer drinks that they were trying to develop but neither even asked me if I would like a glass of water. My only other complaint was that the coasters the glasses were on in the hotel room were old and faded and you can tell that they were wet. That is gross, but I don't use glasses in hotel rooms any ways.

Hotel features (5 = best, 1 = worst):
Amenities:
3
Room cleanliness:
4
Hotel staff:
5
Room comfort:
4
Location:
4
Value:
5
Review of Serrano Hotel

Reviewer score

5
5.01.0
Bluedevilmom
San Francisco, CA
May 6, 2014

Great Downtown Hotel

Very clean, great location, very comfortable. Loved the old character of the hotel.

Hotel features (5 = best, 1 = worst):
Amenities:
5
Room cleanliness:
5
Hotel staff:
5
Room comfort:
5
Location:
5
Value:
5
Review of Serrano Hotel

Reviewer score

5
5.01.0
Tae Sung
San Diego, California
Apr 29, 2014

Serrano Hotel Stay

Staying at Serrano Hotel in SF downtown definintely made my SF trip special. Nice staff, a variety of amenities, and great location (in terms of proximity to Union Square and downtown SF). I missed my last flight back to San Diego on a Sunday night, and the staff were accomodative enough to allow me to check back into the same room. I will definitely consider staying at Serrano Hotel again for my next SF trip. :)

Hotel features (5 = best, 1 = worst):
Amenities:
5
Room cleanliness:
5
Hotel staff:
5
Room comfort:
5
Location:
5
Value:
5
Review of Serrano Hotel

Reviewer score

5
5.01.0
GRAHAM
Not Provided
Apr 10, 2011

The Serrano is a great place to

The Serrano is a great place to stay in San Francisco. The hotel offers free wine tasting during the week as well as complimentary tea and coffee in the foyer in the mornings. It is close to public transport and shops. I would stay there again!

Hotel features (5 = best, 1 = worst):
Amenities:
5
Room cleanliness:
5
Hotel staff:
5
Room comfort:
No rating
Location:
5
Value:
5
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